OUR SERVICES

 

We provide outsourced quantitative and qualitative consumer and business-to-business fieldwork to market research companies, and companies embarking on their own

inhouse market research initiatives. Our field services include the following: Face-2-Face interviews, Telephonic interviews, Focus Groups, In-Depth Interviews, medical surveys, etc.

ETHNOGRAPHY/ QUALITATIVE

  • Product testing
  • Pack testing
  • Concept testing 
  • Brand diagnosis 
  • Shopper behaviour 
  • Stakeholder / customer interviews 
  • Market & product research 
  • Focus groups 
  • IDI’s

 

 

QUANTITATIVE 

  • CAPI
  • CATI
  • CAWI
  • Face to face
  • Online & Email
  • Telephonic
  • Mobile
  • Voice Data Collection for GPS software

IMMERSIONS 

Supervised consumer visits/ tours against carefully profiled client target market to consumers’ world to understand product consumption & interaction to uncover brand truths.